Mobile Couponing Giving Mobile Commerce a Boost

Mobile commerce has increased its overall share of online sales from 3 percent in late 2010 to 11 percent at the end of 2012. While the percentage may be small, the Internet analytics company comScore says 11 percent adds up to $18.6 billion in consumer spending — and those numbers figure to be even higher by the end of 2013. A number of factors can be credited with helping mobile commerce …

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